Is non reciprocal links a Google ranking signal?

Widgets provide individuals personalized access to web information or functionality from any device connected to the internet. DA/PA and CT/TF are all third party metrics meant to somehow replace the void left by the famous Google PR (Page Rank). Obviously none of them could replicate PR real values …

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How does content improve search rankings?

It's sometimes difficult to tell the difference between link schemes and valuable link building strategies. The notion of keeping your own SEO in-house is appealing; theoretically, you can get results while still keeping full control over your work and save money by not paying an agency. If you enjoy indoor …

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Design + site submissions = Greatness

Google has a free tool that allows you to test the mobile-friendliness of your website. As hinted at earlier, companies need to create a responsive website instead of creating desktop websites and expecting them to work on mobile. You get the idea. The targets provide a sense of direction and …

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Random musings on web crawlers

Let 's start with important on-page optimization strategies essential for any well positioned website. Every now and then, you'll want to create a new page that's really important for your business goals. Or maybe you'll decide to overhaul your entire site's design. Create a post-specific resource, and offer it for …

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